
1. Introduction
Welcome to Barnett Co. We are a digital marketing and software infrastructure agency based in Cape Town, South Africa. We respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA) of South Africa. This policy explains how we collect, use, and protect your data when you visit our website (www.barnettco.co.za) or use our services.
-
2. The Information We Collect
When you interact with our website, request a quote, or use our digital services, we may collect the following information:
Personal Identification Data: Full name, email address, phone number (including WhatsApp numbers), and business details.
Technical Data: IP addresses, browser types, and cookie data to help us understand how visitors use our website and improve our marketing efforts.
-
3. How We Use Your Information
We do not sell your personal information. We use your data exclusively to:
Provide you with quotes, digital marketing services, and software access.
Communicate with you regarding your account, services, or inquiries (via Email, SMS, or WhatsApp).
Run, optimize, and track the performance of digital advertising campaigns.
Comply with legal and regulatory obligations.
-
4. Third-Party Service Providers
To provide our premium services, we partner with industry-leading third-party platforms (such as Meta/Facebook, Google, and our CRM software providers). We may share necessary data with these platforms strictly for the purpose of executing your marketing campaigns, hosting your digital assets, or facilitating communication. These platforms are bound by their own strict data security policies.
-
5. Data Security & Retention
We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, or disclosure. We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by South African law.
-
6. Your Rights Under POPIA
As a South African citizen or business, you have the right to:
Request access to the personal data we hold about you.
Request corrections to any inaccurate or incomplete data.
Request the deletion of your personal data from our systems.
Object to the processing of your personal information for direct marketing purposes.
-
7. Contact Us
If you have any questions about this Privacy Policy, or if you wish to exercise your rights under POPIA, please contact our Information Officer:
Email: [email protected]
Website: www.barnettco.co.za
-
Last Updated: June 2026
Barnett Co. provides digital marketing systems, software, and advertising management. We do not guarantee specific financial results, income, or a specific volume of leads. Any figures or case studies stated on this website are based on past results and are not a guarantee of future performance. Success in marketing depends on various external factors, including market demand, industry, and the client's internal sales process. Advertising budgets are paid directly to platforms like Meta and Google and are entirely separate from our agency management fees.
To protect both our agency and our clients, Barnett Co. operates under the following service boundaries:
1. Third-Party Platform Reliance
Our digital systems, websites, and advertising campaigns rely on third-party platforms, including but not limited to Meta (Facebook/Instagram), Google, WhatsApp, and our cloud-hosting partners. Barnett Co. has no control over the algorithms, policies, network outages, or account restrictions of these platforms. We are not liable for any loss of revenue, data, or leads resulting from third-party server downtime, API disconnections, or unjustified ad account suspensions by Meta or Google.
-
2. Lead Conversion Responsibility
Barnett Co. provides digital infrastructure to generate and capture leads (quote requests, messages, and calls). However, we are not a sales team. Once a lead is delivered to the client’s CRM, email, or WhatsApp, it is the sole responsibility of the client to follow up, quote, and close the deal. We accept no liability for financial losses due to a client's failure to respond to leads in a timely manner.
-
3. System Uptime & Technical Glitches
While we utilize premium, high-speed cloud hosting designed for 99.9% uptime, the internet is subject to unpredictable disruptions. Barnett Co. is not responsible for any indirect, incidental, or consequential damages (including lost profits) arising from temporary website downtime, telecommunication failures, or software glitches.
-
4. Cap on Liability
In the unlikely event that Barnett Co. is found legally liable for any service failure, our maximum total liability to the client shall not exceed the total management fees paid by the client to Barnett Co. in the thirty (30) days immediately preceding the claim. This does not include ad spend, which is paid directly to third-party networks.
Our website uses tracking cookies and Meta Pixels to improve user experience and deliver relevant advertising.
By using our website, you consent to our use of cookies.
(Don't worry; "cookies" are not evil viruses or hackers. Almost all professional websites use them.)
